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2025 Coca-Cola Scholars Weekend

Open a World of Possibilities

ORIENTATION VIDEO

2025 Scholars are expected to view the video below before departing for Atlanta.

Removed following Scholars Weekend

UPDATE RECAP

A summary of all the information you need for Scholars Weekend.

LETTER OF ABSENCE

Need a Letter of Absence for School?

Click here to download a PDF of a letter indicating your participation in Coke Scholars Weekend if your school needs documentation for your absence.

 

GUIDEBOOK APP

Download the Guidebook App on Your Phone

This is a must do!

We will use the app Guidebook for the Weekend program. All Scholars are expected to download Guidebook, particularly in the case of changes of schedule or emergency communications. Guidebook will be a vital tool throughout your time in Atlanta.

The weekend schedule and so many Scholarly faces and bios are waiting inside - both of your fellow 2025 Coke Scholars and the Scholar alumni who will be facilitating your Leadership Development Institute experience.

To download the Scholars Weekend Guidebook App:

  • Download Guidebook from your provider's app store and open the app
  • At the bottom right, select "Find Guides"
  • Towards the bottom, select the blue box "Have a passphrase?"
  • Enter the passphrase "2025cokescholars" and select "Continue"
  • When the "2025 Coca-Cola Scholars Weekend" guide pops up, select "Download"
  • Once you have opened the guide, use the menu in the upper left corner to explore

 

COKE SCHOLARS SHIRT

Wear Your Coke Scholars Shirt (if flying)

On your day of travel, wear your Coke Scholars shirt that will arrive by March 31st so we can easily spot you in the airport. (If your shirt did not arrive or does not fit, plan to wear your reddest shirt!)

 

FLYING TO ATLANTA

Luggage

The airfare purchased for you includes a carry-on allowance; carry-on luggage should be ample for your visit to Atlanta. If you choose to check a bag, you are responsible for paying checked-bag fees.

Check In Online For Your Flight The Day Before

Check in ONLINE for your flight 24 hours before departure -- do not wait until you arrive at the airport on the day of travel.

Flight Delays or Cancellations

If you encounter any trouble with your flight (like a delay or cancellation), you may call our travel agency, Power Planners, at (305)-414-1559. It is likely they will call/text you as well, as they will be monitoring your flights. Keep an eye on your phone during your travels.

If your flight is delayed significantly or you are moved to an entirely new flight, you must call our logistics pro Christine Lawry at 404-275-0600 with the new information AFTER you have an updated arrival time so that ground transportation may be adjusted for you.

Arriving at the Atlanta Airport

Once you arrive in Atlanta, follow the signs to baggage claim, which may include riding the Plane Train, a people-mover inside of the airport that takes passengers from their concourse to baggage claim.

After departing the train, you'll ride a tall escalator up to where Coca-Cola hosts will be waiting for you, and they will bring you (and likely several other new Scholars) to the Hilton hotel.

 

DRIVING TO ATLANTA

If Someone Is Driving You

The hotel is located at 1031 Virginia Avenue, Hapeville, GA 30354.

If your parents or guardians are driving you, follow the driving instructions in Guidebook and have them drop you off at the lobby of the Hilton Atlanta Airport any time on Thursday, April 3, before 11 a.m. You will need to be picked up from the hotel NO LATER THAN 10 a.m. on Sunday, April 6.

If You Are Driving Yourself

If you are driving yourself, self-park in the parking lot. Go into the hotel, and find the Coke Scholars Hospitality Room, which is the Ballroom located on the first floor.

Checking In To The Hotel

DO NOT CHECK IN AT THE FRONT DESK!

We will have your keys for you.

You will need to depart from the hotel by 10 a.m. on Sunday, April 6.

NO LATE CHECK OUTS. NO HANGING OUT IN THE LOBBY until a 2 pm ride can pick you up. Staff cannot leave until the last Scholar does.

 

SCHOLARS BANQUET LIVESTREAM

For Family and Friends

There will be a Banquet livestream for family and friends who may be interested in seeing your celebration! The link will be available closer to the banquet date.

 

CERTIFICATES YOU WILL TAKE HOME

Coca-Cola Scholar Certificate

Each Scholar will be given a Coca-Cola Scholar certificate to take home and may be used during any presentations at your school or within your community.

The presentation of the Scholar certificate may be made by a school official to you. Typically, Scholars are able to coordinate this presentation as part of any senior awards event at their school. There is not a person from Coca-Cola scheduled to attend any senior event.

Download here template language that may be adapted in presenting your certificate.

Educator of Distinction

If you designated an Educator of Distinction, you will be given a certificate to take home in addition to a small gift for the EOD recipient.

The presentation of the EOD certificate and gift should be made BY YOU, the Scholar. This is also often included during any senior awards event at a Scholar's school. Contact the person at your school about the possibility of one or both of these to be presented during a scheduled event.

For Scholars in the past unable to present their EOD during a senior event, they have presented during a class period or created a clever way to present separately. The sky's the limit (one year, a Scholar created a robot that drove it from the parking lot into the school and into the classroom).

There is not a person from Coca-Cola scheduled to attend any senior event.

Download here template language that may be adapted in presenting both recognitions.

 

 

WHAT TO PACK

 

A rough schedule of events and photos from a recent Scholars Weekend to give you a sense of what to wear.

Thursday, April 3

 

Travel to Atlanta: Casual and red Coke Scholars Weekend shirt (that should arrive before April 1st)

Banquet: Business attire

After-Banquet Social: Casual

2024 Scholars Banquet_458_High Res_2024.04.25

Friday, April 4

 

Leadership Development Institute (LDI), Tours, Social: Classy casual

2024Coca-ColaScholarsWeekendFriday-FinalEdits-1353
2024Coca-ColaScholarsWeekendFriday-FinalEdits-1500

Saturday, April 5

 

Leadership Development Institute (LDI): Classy casual

Service Project: Close-toed shoes and clothes you don't mind getting dirty

Closing Celebration: Classy casual

2024Coca-ColaScholarsWeekendSaturday-FinalEdits-1985
Image (12)
Image (11)

 

 

WEEKEND ADVICE

 

We asked recent Scholars at the end of their Scholars Weekend for the advice they’d pass on to future Scholars, or things they wished they’d known before arriving in Atlanta. Read their words of wisdom below!

GET TO KNOW YOUR FELLOW SCHOLARS (and the staff, too!)

 

  • Don't be afraid to put yourself out there/join random conversations - try to connect with as many scholars as you can. They will be your lifelong friends!
  • Make sure you talk to everyone and anyone. DO NOT BE SHY or feel intimidated. You have a lot more in common with everyone than you might think.
  • Actively network with people and get to know them. You will come out of the program having made lifelong friends and colleagues.
  • Don't be afraid to reach out to people. I didn't find my closest friends until the second night, and I wish so badly that I had talked to them earlier. You only have a couple days/nights to meet people, so don't expect to make super close bonds to everyone. But it's definitely feasible to become good friends with a close-knit group.
  • PLEASE get to know people outside of where they’ll be attending college or what is on their resume and you will find yourself with lifelong friends instead of people you’re competing to feel you belong with for a week!
  • Talk to everybody you can! Don’t be afraid to start up a conversation, you never know who might be going to the same school as you and that way you’ll already have friends in the fall!
  • It is seriously the best weekend ever! The coke family are your biggest supporters. So step out of your comfort zone and try to meet everyone!
  • Be open to new interactions with others outside your comfort zone or identity. Because they are is no specific group/race/income with this scholarship, you will meet people who have different experiences than you. Talking to them will really help you grow so much in a weekend.
  • My advice for the Scholars next year is to not be afraid to make connections. Every scholar will be feeling the same emotions you will and everyone is very open to sharing genuine connections. I wish I had not felt afraid to approach more people.
  • Reach out to people beforehand! There is so little time and it helps if you have already met some fellow scholars!
  • I started asking "What's your ideal future contribution to your field?" instead of "Where are you going to college?"
  • It is better to get to know less people on a personal level than to briefly meet everyone. Make the connections matter.
  • Introduce yourself to anyone and everyone—the scholars, staff, LDI facilitators, etc. are amongst the greatest people you will ever meet! Friendships will form so organically, and the week will be over before you know it.
  • For all fellow introverts: Finding a small circle of friends early on can help you manage the sheer amount of people and social interaction happening at once while forming close relationships. Also, it is perfectly okay to spend some alone time when you get back to the hotel. If you can enjoy yourself more by taking the time to recharge, then it is worth it!
  • Cell phones are cool, but you're surrounded by some of the smartest and most interesting minds in your generation. Talk to anyone, and everyone. Don't be afraid to try new things and get our of your comfort zone.
  • Be ready with follow-up questions for people. Getting over small talk was difficult at first, make sure you know what you want to get out of this weekend.
  • Don't feel overwhelmed when meeting all of the other scholars! There will be lots of new names, faces, and hometowns to learn but just enjoy the meaningful conversations that can be had rather than wasting time memorizing the little details (there is no quiz at the end of the weekend on how many names you can remember!).

 

 

HAVE AN OPEN MIND

 

  • Come ready to learn more about the intricacies of human stories of resilience.
  • Be open to opening up!
  • Have an open mind and heart, be ready to learn, be proactive and social, push yourself out of your comfort zone and take risks
  • Keep an open mind. All the leadership activities will allow you to develop traits that will stay with you forever. Friendships developed at Scholars Weekend will last a lifetime so make friends! Don’t be afraid!
  • To be ready to change and learn more than you can ever imagine.
  • Put yourself out there more! Everyone feels alone at some point. Don't be afraid to join conversations and groups. Talk to as many people as you can (they are such incredible scholars), but dive below the surface level introductions. Find the balance between befriending everyone and making close connections with a few people.
  • Stay hydrated and be open to new people. It can be incredibly overwhelming when you are in a group of so many talented people, but stay grounded to yourself and be open to being vulnerable with others to make the most out of the time and the people there.
  • Be prepared to be vulnerable—especially during the LDI discussions—and feel every emotion, whether it be joy, empathy, or excitement, with an open heart and an open mind.
  • Commit to fully engaging in the LDI; it will be really impactful if you do. Finally, enjoy the moment, especially the banquet. It will be gone in the blink of an eye.
  • No matter how nervous or exposed you may feel, do everything in your power to connect with other scholars. It is more than likely you will not know anyone there, so there is a large opportunity to see new faces and make new friends! Of course you still need to manage your time to arrive on time for sessions and get some sleep, but you should try to spend every spare moment speaking or relaxing with others (and not only through your phones!).
  • Come with an open mind. Be excited and connect with as many of the other scholars - you are a pool of resourceful, wise, and sincere leaders. Make the best out of this opportunity.
  • Be open to being vulnerable. If you’re committed to taking that step out of your comfort zone, you will find that you will learn and gain so much more throughout the process.
  • During the LDI sessions (especially during the subunit discussions), as long as you're comfortable, feel free to open up and share your personal challenges and hurdles that you had to overcome! These people are so incredibly empathetic towards you, because just like yourself, the other scholars have overcome countless challenges in their own lives. Coke is already a family of its own, but I truly felt as if I had made my best friends for life during my LDI discussions. Allow yourself to truly "be in the moment," because, trust me, these 3 days will FLY BY.

 

 

YOU BELONG HERE

 

  • Don’t go into Scholars Weekend thinking you don’t deserve to be there just as much as the person next to you. There’s a reason you stand in the place you do today. You worked hard for it and you made a difference.
  • Relax! Don't keep trying to prove yourself - just have fun!
  • I wish I had been more comfortable and confident. It took me a little while to acclimate to the social environment and I felt I lacked confidence earlier in the week. The message that I belonged was important and empowered me.
  • You belong. Don’t even question if you should be there, because trust me, you do.
  • Don’t worry about the possibility of not being as accomplished as other scholars. Everyone at Scholars Weekend is equally accomplished and everyone deserves to be there.
  • Stay out of your head and know that you are there for a reason!! You might not recognize or understand that reason when you first get there, but try to understand why you are there by the end of the Weekend. I was able to understand that I am a Scholar because I am inherently charged with a desire to make a difference in the world. Never forget your roots because humility will take you very far. Be confident in what you are capable of.
  • Don't doubt yourself! You're there for a reason and even though you might not have the same kind of successes as other scholars, that doesn't make you any lesser. You're all there for a reason: because you're passionate in making a difference, so don't doubt yourself in the process!!!
  • Remember to always feel that you belong, you made it this far and always stay true to your story during your activities!
  • Everyone is in the same boat as you are and do not let imposter syndrome get in the way of you truly enjoying the weekend. You were chosen for a reason and everyone truly wants to get to know you. Don't be afraid to ask questions or introduce yourself to the staff because they are the most compassionate people you will ever meet. Have fun.
  • Remember that you deserve to be a coke scholar. If you are seeing this advice, you were actually selected to join the community, and more importantly, you were selected for a reason. There will be scholars who run non-profits, patent inventions, and do a thousand other activities. However, that does not discount your work, passion projects, and community service that got you into this program. No one at scholars weekend is competing with each other; everyone already received the scholarship. So, don't compare yourself. Instead, think of all other scholars as compliments to you that could have the next great idea to further an initiative you've already started."

 

 

LOGISTICS

 

  • You will not have time to do homework.
  • Make sure to pack enough formal clothes, sweaters, comfortable shoes, a small bag (if you do not want to carry a book bag all the time)
  • The day of the banquet, make sure to have somewhere to put your phone! (A small bag or pocket)
  • Bring sneakers!
  • Make sure to ask for phone numbers and social media handles from scholars! Participate in GroupMe or Snapchat - this will help you get to know other scholars and for them to know you.
  • Bring comfortable shoes!
  • Try and sleep because you will be unable to focus the next day if you go to bed at 4 in the morning.
  • Sleep will be tough but you need it. Get contact information for everyone early on in the conference.
  • Go with the flow and let things happen as they come/embrace the unknown. The staff knows exactly what they're doing and you're in for an unforgettable weekend.
  • Be prepared to be up and going almost all of the time with little downtime, so sleep before you come and pack walking shoes.
  • For first time flyers, guidebook will be your main resource, and that there is always someone you can contact.
  • Only bring a carry-on bag if you mind paying for extra luggage. As for me I had never been on a plane before and didn’t know luggage other than a carry on was extra!
  • I would tell them to not overpack and only bring enough outfits as specified through the guidebook!
  • Get as much sleep possible the night before your flight because you won’t sleep much during scholars weekend! Also pack comfortable shoes because there is A LOT of walking.
  • I'd tell next year's Scholars to avoid overpacking and to prepare for an action-packed few days. I'd also tell them that they don't need to worry about bringing their own snacks since there's an abundance of food!
  • Download guidebook and really look at every tab that answers questions.
  • There is a great deal of activity packed into a rather short period of time, so make sure to have most of your schoolwork done beforehand. Also, go to sleep early, because you have to wake up early each day.
  • Sleep a lot before Scholars Weekend because the conversations you’ll have with the people you meet will cut down dramatically on your sleep time (in an INCREDIBLE way!!)
  • I wish I had known to get more sleep before the weekend so that I could have had more energy and more hours of the day to get to know all the amazing Coke scholars more!
  • Get enough sleep before you come! Also, come on an empty stomach, so you can EAT.
  • I wish I had brought my college sweater! Also, I forgot to bring my pajamas so make sure to do that! Do not forget your toothbrush.
  • Have fun, but also protect your health/immune system. Don't skip meals, drink plenty of water, and get good sleep.
  • You've been chosen not only for your accomplishments, but also for the personality and character you've shown yourself to be through the essays and interview. Be respectful to not only your facilitators, chaperones, and staff, but also to your fellow Coke scholars. Be attentive when anyone is talking to you, and show gratitude towards everyone for granting you this once-in-a-lifetime opportunity.
  • Don’t overpack; I had thought we would have some time to walk around Atlanta or leave the hotel but it really is either the scheduled events/activities or hanging around in your room or the hospitality suite. So bring confortable clothes to travel in but also hang around in at night.
  • You may think you will get schoolwork done. You probably won't—and that's ok!

 

 

MAKE THE MOST OF EVERY MOMENT

 

  • Really try to make the most of every moment. You're in a group of truly amazing peers, and it can be intimidating at times. But embrace that intimidation! When will you ever get to be around so many remarkable people at one time in one place again? When you find yourself becoming less engaged, just remember that every single person there has a story. Try to go beyond the superficial and ask them about their passions and their "why" for what they do. And because there are so many people, it's impossible to know everyone. Focus on building deeper connections with 3-5 people that you can continue to keep in touch with after the Weekend. It goes by fast! But as our Foundation President says, it's the opportunity of a lifetime as well as a lifetime of opportunity.
  • It's important to remember that you have only 3 days to interact with some of the brightest minds across the country that have now become your family and are willing to support you through your future endeavors. Take advantage of the limited time you have and make the most of the weekend by attempting to interact with as many scholars as possible; it's not awkward, I promise everyone is experiencing the same feeling! On the other hand, remember that you earned your spot in this family, so if you ever feel intimidated or overwhelmed, just know you have just as much of a right to be there as anyone else.
  • Inspiration is coming your way! Take the time to record meaningful experiences and make sure to get lots of photos with all the scholars from the moment you arrive. They will quickly become great friends. Also, constantly remind yourself that you truly deserve this honor. You belong.
  • You really get out what you put in for this weekend. Take advantage of the time you have to meet your fellow scholars and make connections with these people because the week will be gone before you know it and you don't want to leave having wished you introduced yourself to someone.
  • I would tell next year's scholars to relax, open your mind, and soak it all in. Spend less time thinking about being impressive, or presenting yourself in a way that might be different than who you really are, because the true value from this weekend will come from others. Really try to listen to the adults, sponsors, and other scholars, as they are all amazing people who want to help you. But, of course, make sure you have fun as well!! This was one of the best weekends of my life!

 

 

SOCIAL MEDIA

 

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